According to McKinsey & Company study, Gen Z-ers are the ones who are going to help to adopt Customer 2 Customer marketplaces the most.

… so how do you make C2C companies scale?

We can observe a new disruptive approach by Vinted.
Introduction of Smart Lockers.
And it seems to be working.

Other companies are slowly entering the race as well, and the adoption will grow in due time.

Why?
📌 Easy to use
📌 No need for human interaction
📌 Saves costs, and increases the margin

Curious to see how many will adopt the automated parcels to increase their delivery options.