🚀 How does the merger between million-dollar company and startup work? The example of SellerX and KW-Commerce GmbH with Jens Wasel

📈 Annual turnover: more than 100 million euros – Jens Wasel merges his company KW-Commerce with the startup SellerX to create „long-term success“. As an angel investor, Jens had joined SellerX early on with his co-#founder. He and his co-founder are now Managing Directors.

❓ But what are the real motivations behind his decision?

🤝 How do you structure the merger between a million-dollar company and a well-funded startup? 

❓ What guarantees that selling to a startup will launch the next phase of a company’s success? And why is it so important, especially then, to focus primarily on company culture, rather than the best deal financially?

– All the answers and the most important lessons learned from Jens Wasel can be found in this #podcast episode.