Social Commerce – wo liegt das Potential?
In unserer DCRN Studie „Kundenverhalten zwischen Social Commerce und Nachhaltigkeit“ haben wir uns auch mit dem Thema Soziale Medien beschäftigt.
Die meist genutzte SocialMedia App ist nach wie vor WhatsApp – mit 83 Prozent.
Besonders zu einem Kauf hingegen regen Facebook, Instagram und TikTok an.
Diese und viele weitere, spannende Ergebnisse finden Sie in unserer Studie:
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Dr. Georg Wittmann
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georg.wittmann@ibi.de
Telefon: +49 941 943 1901
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