All current customs tariffs directly in your own system
𝐎𝐧𝐞 𝐨𝐟 𝐭𝐡𝐞 𝐦𝐨𝐬𝐭 𝐢𝐦𝐩𝐨𝐫𝐭𝐚𝐧𝐭 𝐬𝐭𝐚𝐠𝐞𝐬 𝐢𝐧 𝐭𝐡𝐞 𝐜𝐮𝐬𝐭𝐨𝐦𝐞𝐫 𝐣𝐨𝐮𝐫𝐧𝐞𝐲 𝐢𝐬 𝘁𝗵𝗲 𝐜𝐡𝐞𝐜𝐤𝐨𝐮𝐭.
We provide some practical tips that you can use to improve your checkout process:
𝗣𝗿𝗼𝘃𝗶𝗱𝗲 𝗮 𝘁𝗿𝗮𝗻𝘀𝗽𝗮𝗿𝗲𝗻𝘁 𝗰𝗵𝗲𝗰𝗸𝗼𝘂𝘁 𝗽𝗿𝗼𝗰𝗲𝘀𝘀
The easier, faster and more comfortable a customer is guided through the process, the more likely it is that successful completion of the purchase will be reached.
𝗔 𝗰𝗵𝗲𝗰𝗸𝗼𝘂𝘁 𝗮𝗿𝗰𝗵𝗶𝘁𝗲𝗰𝘁𝘂𝗿𝗲 𝘄𝗶𝘁𝗵 𝘃𝗶𝘀𝘂𝗮𝗹 𝗰𝗵𝗲𝗰𝗸𝗽𝗼𝗶𝗻𝘁𝘀
The customer should see which steps he has completed and which are still coming.
𝗔𝗹𝗹𝗼𝘄 𝗰𝘂𝘀𝘁𝗼𝗺𝗲𝗿𝘀 𝘁𝗼 𝗽𝗹𝗮𝗰𝗲 𝗼𝗿𝗱𝗲𝗿𝘀 𝘄𝗶𝘁𝗵𝗼𝘂𝘁 𝗵𝗮𝘃𝗶𝗻𝗴 𝘁𝗼 𝗿𝗲𝗴𝗶𝘀𝘁𝗲𝗿
Purchases can be cancelled if the shop requires registration before the purchase is concluded.
𝗠𝗮𝗸𝗲 𝘀𝘂𝗿𝗲 𝘁𝗵𝗲 𝘀𝗶𝘁𝗲 𝗶𝘀 𝗺𝗼𝗯𝗶𝗹𝗲-𝗳𝗿𝗶𝗲𝗻𝗱𝗹𝘆
To keep the customer from abandoning his purchase, the checkout should be responsive, and the loading time should be as short as possible.
𝗟𝗶𝗺𝗶𝘁 𝘁𝗵𝗲 𝗱𝗮𝘁𝗮 𝘁𝗼 𝘄𝗵𝗮𝘁 𝗶𝘀 𝗻𝗲𝗰𝗲𝘀𝘀𝗮𝗿𝘆
Providing personal data is an annoying topic for many customers. The rule here is only to ask your customers for as much information as you need, and it is also essential to always follow the data protection guidelines.
𝗕𝘂𝗶𝗹𝗱 𝘁𝗿𝘂𝘀𝘁 𝗮𝗻𝗱 𝘁𝗿𝗮𝗻𝘀𝗽𝗮𝗿𝗲𝗻𝗰𝘆
The customer should always be in control and be aware of legal issues such as cancellation conditions. SSL encryption or well-known approval seals can also provide checkout security.
As this area is crucial for your sales, you should pay attention to integrating an optimised checkout directly during the development of your online shop.
Mainly if you operate cross-border, following our recommendations is indispensable. With our tool #CustomsTariffs, every customs tariff for every product, for every destination country within the EU-27, as well as Switzerland, Norway, and the UK, is continuously updated, and the fully calculated final price is displayed for the customer in the webshop.
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Andreas Weidner
Vice President Customs Compliance
eClear Aktiengesellschaft
Bahnhofstraße 12a
78462 Konstanz, Germany
T +49 7531 122 96 360
awe@eclear.com